Talk about creature comforts... In response to customers who cannot bear to be parted from their beloved pets, one of the UK's biggest hotel chains has created a customised luxury bed for its canine and feline guests.
Results from a survey conducted among 1000 people by Travelodge identified that almost two-thirds of respondents (61%) admitted they hate leaving their pets behind when they are away from home. To respond to this demand, Travelodge has customised a replica of their luxury king size bed to accommodate its customers' pets.
The bespoke pet bed is 2' 6'' long and 2' wide and comes complete with mattress, pillow and duvet in Travelodge colours. Pet beds will be trialled in Newcastle, Liverpool, Birmingham and Nottingham hotels.
Wayne Munnelly, Travelodge Sleep Director said; "Travelodge prides itself on being an innovative company and we are always looking at new ways to provide budget accommodation for everyone.
"For a long time, we have allowed customers to bring their cats and dogs with them when they stay with us. Now we are adding a little bit extra for those who want to spoil their furry friends by giving them their very own bed."
Dr Roger Mugford, Animal Behaviour Psychologist said; "Pets hate to be left home-alone and for people living a hectic lifestyle it's a huge concern. It can be expensive and stressful trying to find someone to care for your pet whilst you are away.
"Hotels need to appreciate people think of pets as a family member and adopt a pet friendly policy that complements today's consumer lifestyle. The Travelodge pet bed is a great example of how hotels can cater for pets. This initiative will ensure both pet and owner get a good night sleep whilst away from home.
A devoted 29 per cent of people said they usually have to search high and low for a hotel that will accommodate pets. Around 44 per cent of respondents said they would take their pets away more often, if more UK hotels offered a pet bed service. Nearly two million (28%) dog owners take their dog away in comparison to around one million (9%) cat owners taking their cat away when staying away from home.
A man's best friend has switched sides to being a womens best friend with 30 per cent women taking their pet dog away with them in comparison to 20 per cent men. In contrast more men at 9 per cent take their cat away to women at 8 per cent.
Forty four per cent of people regarded their pet as a family member. One in 10 pet owners said they would be prepared to pay between £50 and £100 to have their beloved pet stay with them whilst staying away from home.
The Scot's are the biggest nation that can't bear to be parted from their pets with 43 per cent taking their dog and 21 per cent taking their cat away with them. The Welsh are in second place with 42 per cent for pet dogs and 17 per cent for pet cats.
The findings also highlighted that pets rule the bedroom with over 45 per cent of people allowing their pet to sleep either on or in their bed. Forty four per cent of these pet owners admitted their little darlings snored the night away with 19 per cent pets breaking wind in their sleep.
Top tips when taking pets away with you:
- Take a few things that are familiar to your pet, such as a favourite blanket, toy, feeding bowl and treats to help them be comfortable in unfamiliar surroundings
- Pets tend to drink more water while travelling so be sure to have plenty available
- If you are leaving your pet alone in a hotel room, place a 'Do Not Disturb' sign on the door and inform reception staff
- Leave the radio or TV on quietly in your room for back ground noise
- Pets tend to shed more when travelling, so its a good idea to keep a lint brush handy for clothing or car seats
- Never leave your pet unattended in the car. It takes mere minutes for cars to turn into ovens. Your pet cannot take the heat
-ENDS-
For further information, please contact:
Shakila Ahmed, PR Manager
Direct Line: 01844 35 8703
Notes to Editor:
- Images illustrating the pet bed in use by a feline and canine guest are available
- Travelodge conducted the survey with 72 point in September 2006 among 1000 UK adults.
- The Travelodge pet bed is free of charge.
- The companys pet policy allows guests to bring up to two domestic pets, with a charge of 10 per pet, per stay. Guests need to inform the Travelodge hotel once they have made their booking. Payment will then be taken when the guest arrives at the hotel.
- Dr Roger Mugford is an Animal Behaviourist Psychologist. He has a BSc and PHD in Bachelor of science and Doctor of Philosophy. Based in Surrey, Dr Mugford set up The Animal Behaviour Centre and is author of numerous books on animal psychology. Contact number 01932 566 696
- As the first budget hotel brand to launch in the UK in 1985, Travelodge currently has approximately 279 hotels across the UK in city centres, near attractions and airports.
- Rooms start from £26 and can be booked online at www.travelodge.co.uk