25th July 2013

Young Britons are traditionalists at heart and keen to preserve their country’s heritage according to findings from a new children’s tourism report published today.

As the 2013 summer break officially starts for schoolchildren across the country, Travelodge polled 2,500 youngsters to attain their views on which British attractions they rate to be the best iconic landmarks. Surprisingly, young Britons predominately chose historical sites above modern attractions.

The 5,000 year old world-famous stone monument, Stonehenge was voted the top British iconic landmark by the young respondents. Second place was awarded to the most famous Roman wall in history, Hadrian’s Wall, which dates back to AD122.

Majestic homes also featured quite highly within the youngsters top ten list of iconic British landmarks with third place in the poll being awarded to Buckingham Palace - which has served as the official London residence of Britain’s sovereigns since 1837. Scotland’s famous Edinburgh Castle, which was built in the mid 1700’s, and is perched on an extinct volcano, achieved fourth place in the rankings.

The fifth position was awarded to The Tower of London, built nearly a millennium ago and home to the Crown Jewels, came in sixth place.

The seventh position was taken by the only natural landmark to make the top ten list - ‘The White Cliffs of Dover’. The largest Ferris wheel in Europe, The London Eye won eighth place in the listing.

Ninth place was awarded to the contemporary sculpture designed by Antony Gormley – ‘The Angel of the North’.

The last landmark to make the top ten list was England’s version of the Eiffel Tower, the 115 year old Blackpool Tower.

Listed below are the top ten British iconic landmarks as voted by young Britons:

1. Stonehenge
2. Hadrian’s Wall
3. Buckingham Palace
4. Edinburgh Castle
5. Tower of London
6. Crown Jewels
7. White Cliffs of Dover
8. The London Eye
9. Angel of the North
10. Blackpool Tower

Shakila Ahmed, Travelodge spokeswoman, said: “It’s great news that young Britons are keen to preserve Great Britain’s heritage as most of the attractions to make the children’s top ten list of iconic British landmarks are steeped in history.

“As a result of temperatures rising across the country, and as school’s close for the summer break, we have experienced a substantial rise in bookings for popular holiday hotspots such as Bournemouth, Newquay, Brighton and Portsmouth. Parents are definitely doing their homework and planning lots of short breaks in a bid to keep their children entertained this scorching summer.

“With the Staycation break being bigger than ever this year, and with the great weather we are having so far, young Britons are certainly going to be experiencing what makes Great Britain so great this summer.”

End

For further information please contact:

Travelodge Press Office on 01844 358 703 or email pressoffice@travelodge.co.uk

Notes to Editors:

The survey was conducted with 2,500 children aged between eight to fifteen years old in July 2013